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Portfolio BannerPublications ||
- Greenglish ( collection 1 )
- Alphapatterns ( collection 2 )
- The Distortion of Language ( collection 3 )
- New York City ( visit photo log )
- Komikos ( font )

Packaging ||
- Chilled Creamy Oats - Quaker Oats
- Pasta Repackaging - Non-Rip Bags
- Next Ltd. Confectionery

Campaigns ||
- Fashion Crime (Ted Baker) ( fashion campaign )
- First Step (Relate) ( counselling campaign )

Client Jobs ||
- Just Digital Photography Club
- St. Neophytos Church - Northampton Greek Community
- Milano Pizza

Exhibition & Galleries ||
- Graduate Show June 2011

Fashion Crime - Ted Baker ||

Ted Baker is a big fashion label known all around the world, it brings character, uniqueness, and a shocking personality, this is what Ted Baker wanted to show in his shop windows throughout the United Kingdom. This brief (setup by the YCN) was to come up with an unusual campaign that would run only in the UK, it was to be relatively British, use stereotypical British humour, and avoid the obvious autumn/ winter themes.

Shop Window
- Shop window display

Female Model Posters
- Female wanted posters

Male Model Posters
- Male wanted posters

The difficult part about the brief was figuring out what would make a good campaign and bring a fresh personality, but what also narrowed it down further was the tag line Ted Baker runs on, 'No ordinary designer label'. This means the company does not use huge television commercials, giant billboards and high key models. This design went under the name 'Fashion Crime'; it takes the current state of modern Britain as a home of vandalism and crime and merges it with the high industry of fashion to create a single campaign name.

Till Roll Design
- Police tape style till roll

The items involved 'wanted' style posters, a brick shaped shoe boxe that resembles a tool for breaking shop windows, and a police tape style receipt roll.

Shoe Box Design
- Ted Baker show box

Bag Design
- Ted Baker shopping bag